Wednesday 23 January 2019

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Book Launch Invitation




Joint launch of the writer couple Sesh Damerla author of short stories and Ramana Rao. Books to be launched are #TaniasTreasureTrove India from the perspective of a young girl whose parents are Immigrants. Her journey of exploration is extremely gripping and highly enjoyable.
 
Ramana Rao launches his book #ThroughTheGlassCeiling a unique and nail biting corporate fight between an Indian company and an American one in a foreign country. It is a one of it's kind theme full of high drama in the corporate world.

Book lovers and authors of #Visakhapatnam please make it convenient to join us. Promise you it will be well worth it.

#FictionBooks #BookLaunchInvitation #DVRRao #DVRRaoBooks #RaoDamerla #VikrantIndustries #DiwakarSharma #Tania #Book #Author #Children #Issue #Family #Background

Tuesday 22 May 2018

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Interaction With Young Authors (Shut Up & Read Session)

"Among the many odd things we have in Pune Shut Up & Read is one such. It encourages reading and authors. This afternoon I and Sesh interacted with five young authors, all girls ranging from school and college students to a working woman. We two and another published author Vivek Ayyair explained our own varied ways of writing novels. It is a very pleasant experience to see how deeply the young ladies are committed to writing and making a good job of it. It was a very well spent afternoon. If this is a sample of what is happening across the country, then Indian authorship is in for a fine literary future."
- DVR Rao

Friday 23 February 2018

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BOOK RELEASE EVENT - Through The Glass Ceiling

Through The Glass Ceiling book released on 17th February 2018 at the auspicious hands of Mr. Arun Firodia & Vinita Deshmukh at Poona Club 






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"Through The Glass Ceiling" : Book Release Synopsis

Vikrant Industies Ltd. India's biggest power grid company.
http://vrrdamerla.com


A call coming to the head office of the Vikrant Udyog Ltd. in Bombay.

Vikrant Industries Ltd gets wind of a billion dollar power project in the Philippines. An American company is going to sign an MoU with the Philippine Government in about 14 hours to build a large power plant in the Philippines.

Diwakar Sharma, dynamic CEO of #VikrantIndustries decides to grab the opportunity from the competition.

Diwakar Sharma sets in motion a series of high pressure urgent measures in Bombay and Manila. 

Vikrant Industries’ country office in Manila puts out a TV news item that they will be submitting a bid that will be cheaper by 110 million USD.
Philippines Government decides to give Vikrant Industries' bid a fair hearing, in spite of tremendous pressure from ConPower, the current American bidder, to ignore the upstart Indian company and sign the MoU with them as scheduled.http://vrrdamerla.com









Tuesday 13 February 2018

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Book Release Invitation

ThroughTheGlassCeiling

Join DVR Rao (Nani) for the book "Through The Glass Ceiling" release. Saturday, 17th February 2018 at Poona Club from 6:30 pm to 7:45 pm. 
Mr. Arun Firodia, Chairman Kinetic Engineering Ltd. will do the honors.

Saturday 20 January 2018

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Through The Glass Ceiling



This is a feel good story about an Indian MNC besting a US consortium to build a billion dollar power plant in the Philippines.

The story starts with a call coming to the Head Office of the Vikrant Industries Ltd. In Bombay that an American company is going to sign an MoU with the Philippine Government in about 14 hours to build a large power plant in the Philippines. The Chairman, Diwakar Sharama decides it grab it and sets in motion a series of high pressure urgent measures in Bombay and manila. Their country office in manila puts out a TV news item that they will be submitting a bid that will be cheaper by 110 million USD. The enterprising country head tips off a fiery opposition Member of the Parliament, Margaret Philip to ensure that the bid gets considered and briefs the Philippine President. He decides to give it a fair hearing to look good to the voters by saving 110 million dollars for the country and also cut to size a difficult industries Minister, James Pitner who pushed the US based ConPower Bid, apparently at a hefty financial advantage to himself and his cronies.

The Philippine ambassador in Delhi gives a good report about the Indian MNC and its dynamic Chairman and his competent wife, Prameela who is just two steps below the chairman in the company hierarchy. Manila waits to receive them later in the day and listen to their bid, in spite of tremendous pressure from ConPower, the current American bidder, to ignore the upstart Indian company and sign the MoU with them as scheduled.

At this point the story gets into a flashback mode to describe Diwakar Sharma’s approach to start, lay sound foundations and expand his Vikrant Industries Limited in to an MNC.

Prameela, a student from Madras studying in Bombay comes to his firm to study labour relations for her PG project. Impressed with his rapid rise in career. He takes her under his wing and pressures her to get into the habit of putting in long hours of work to beat deadlines and pressures her out for lunch to the Taj Mahal Hotel to introduce her to another facet of life and the reaction of her hostel mates. She sees him go out of the way to help his employees and realizes the importance of human relations in building a business.

The romantic interest comes when Prameela’s local guardian’s only child Rajan, fancies her while she fancies Diwakar, mentor turned idol. Rajan plays hard and twice tries to hurt Diwakar and fails badly. Both episodes involve hair-raising actions and chases and police getting into the fray. But Diwakar’s magnanimity lets Rajan off. These acts of Rajan only result in distancing Prameela from him and bringing her closer to Diwakar. Her family, which expects to marry her off into the clan, has trouble accepting a North Indian boy from Jabalpur as a son-in-low. But they get bowled over by Diwakar when they come to Bombay to size him up. His family, though reluctant to start with, accepts Prameela when she goes to Jabalpur and impress them. Having laid the foundations of the characters of Diwakar and Prameela which develop the ability to aim high and succeed, the story reverts back to the Philippines, a time shift from the 1960s to the 2000s.

Between Margaret Philip and the media the Philippine Government gets pressured to give a fair hearing to the Indian bid. ConPower pulls out all plugs to get their point of view heard that an unknown and unheard of Indian company cannot build anything reliable at such a low discounted price. But it cuts no ice in the national euphoria in saving a 110 million dollars.

Diwakar Sharma arrives in Manila late at night and makes his presentation to the President and his colleagues. The bid was to be analyzed by the government’s experts. The 7-00 pm time set for signing the MoU with ConPower lapses.

Not one to give up, ConPower uses its contribution of campaign funds to the US President to get him to intervene. Limited US intervention gets no response from the Philippine President, who cannot be seen as sacrificing a lot of money, especially when seen in pesos. Finally, the US government decides that potential business opportunities with an economically burgeoning India are far more important than a few million campaign dollars from ConPower. Trying to clutch at every possible straw ConPower threatens to take India to the WTO on the issue of export drawbacks. The US media goes to town in support of ConPower on this aspect. An alert Indian employee in the UN mission and the Indian embassy in Washington DC get the Indian Foreign Secretary in Delhi, who was awake working late into the night, to contradict ConPower's claim. In the face of Indian government's clarification, ConPower's threat dies a natural death in the US media in Few Hours.

In a desperate effort ConPower threatens Pitner with the release of tapes in the United States that will ruin him in every possible way, unless he salvages their bid. Pitner gets nowhere with his President and a meeting with his scheming partners does not come up with any solution. With all doors closed he drives into a lamppost.

After three days of state mourning the agreement with Reliance Industries Ltd gets signed.


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